On October 18, 2024, the founders of Lusanet Collective, Anet Abnous and Lusine Simonyan, were honored guests on AGBU Hye Geen TV, where they shared their inspiring journey and commitment to supporting Armenian businesses both locally and internationally. Hosted by Elizabeth Kabanyan and Sevan Derbedrossian, this enlightening interview gave viewers an inside look at how Lusanet Collective has become a key player in promoting Armenian entrepreneurship, particularly women-led ventures.

Lusanet Collective, located in Downtown Burbank, California, is more than just a store; it is a community hub that fosters growth and support for small businesses. Founded by two passionate Armenian women, Anet and Lusine, the collective is dedicated to showcasing the work of over 40 designers, with many from Armenian backgrounds. From handmade jewelry to custom ceramics and one-of-a-kind fashion items, the Lusanet Collective has created a space that celebrates Armenian craftsmanship and artistry while empowering Armenian entrepreneurs to reach a broader market.

Lusanet Collective's Mission to Support Armenian Businesses

Lusanet Collective’s mission aligns deeply with AGBU Hye Geen’s dedication to uplifting Armenian culture and promoting Armenian talent. By offering a retail platform, both physical and digital, Lusanet Collective provides Armenian artisans and small business owners a space to sell their unique products, all while fostering connections within the Armenian community. Their approach is holistic, focusing not just on commerce but also on networking, mentorship, and educational opportunities to help small business owners thrive.

For Armenian business owners, visibility and access to resources are critical challenges. Anet and Lusine have created a supportive environment at Lusanet Collective where these creators can showcase their work, build networks, and gain the tools they need for sustainable growth. Lusanet Collective has also become a vital destination for customers seeking unique, high-quality gifts that are made with artistry and cultural significance.

AGBU Hye Geen TV’s Role in Empowering Armenian Women

AGBU Hye Geen, part of the Armenian General Benevolent Union, has a long-standing commitment to empowering Armenian women and families around the world. Through its various programs, AGBU Hye Geen TV creates awareness about the challenges and triumphs of Armenian women, encouraging cultural pride, community solidarity, and entrepreneurship. By featuring stories like Anet’s and Lusine’s, AGBU Hye Geen TV provides a platform for Armenian women leaders and creators to inspire others, fostering a sense of empowerment and connectedness within the Armenian diaspora.

 

Watch the interview on Youtube

November 06, 2024 — Anet Abnous

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